I THINK EVERYTHING BEAUTIFUL IS TWICE EMERGENT.
ONCE IN THE UNIFIED FIELD OF NON-LOCAL INFORMATION.
ONCE AS ENERGY RESOLVING INTO FORM.

STRANGER THINGS 5

CREATIVE DIRECTION / ART DIRECTION /
3D SPATIAL DESIGN / BRANDING AND IDENTITY / GRAPHIC DESIGN
Stranger Things 5 — One Last Ride key art opener Stranger Things 5 — One Last Ride entry arch Stranger Things 5 — main stage
Payoff exit exterior Payoff zone
Detail
Payoff exit interior Starcourt merch facade
Demodogs hero
Guitar hero parade rig WSQK van
Stranger Things key art

POSTMATES SAUCE BAR / COACHELLA

CREATIVE DIRECTION / SPATIAL DESIGN AND 3D RENDERS / ART DIRECTION / GRAPHIC DESIGN
Sauce Bar counter Postmates pavilion exterior Sauce Lounge interior Sauce Bar seating and posters
Benny Blanco at the Sauce Bar Benny Blanco at the entrance
Secret Sauce bottle detail

NICKELODEON SPONGEBOB SUPER BOWL

CREATIVE DIRECTION / CONCEPT / SPATIAL DESIGN AND 3D RENDERS / ART DIRECTION / GRAPHIC DESIGN
Nickelodeon Super Bowl — 3D render Slime field activation, built Inflatable environment side view, built Enter the Splat — inflatable football field

STAR WARS OUTLAWS / SAN DIEGO COMIC-CON

CREATIVE DIRECTION / SPATIAL DESIGN AND 3D RENDERS / ART DIRECTION / GRAPHIC DESIGN
Weathered stormtrooper helmet hero Star Wars Outlaws booth, built Star Wars Outlaws booth — 3D render In-game speeder scene on screen Visitor riding the practical speeder rig
Tom Holmberg

Tom Holmberg is a Scandinavian-born, Los Angeles–based senior Creative Director working in experiential design. An agency veteran of 20 years, his work spans 3D and spatial design, immersive brand experiences, brand identity, concept development, art direction, graphic design, illustration, and photo and video direction.

He likes designing for atmosphere and feel as much as function, aiming for work that turns a show floor, a festival field, or a city street into a space that holds you. He's equally at home doing hands-on design and leading creative teams. Outside of work, Tom makes music, practices reiki, and spends his time in nature and traveling.

Past and present clients: Netflix, Nickelodeon, Postmates, Uber, Ubisoft, Peacock, Nike, adidas, Google, YouTube, Travis Scott, Pharrell Williams, Lady Gaga, and James Bond.

Software skills: Cinema 4D, Adobe Suite, AI workflows.

Tom Holmberg
Creative Director
Phone: +1 323 203 4733
Email: anywhereisbetter22@gmail.com